Saturday, November 8, 2008


I am not talking about the kiss you got from your spouse/girlfriend/boyfriend last night. Nope, I'm not talking about the rock band named KISS either. I'm talking about the acronym KISS(Keep It Simple Stupid). But for most of us we can't. We want to make investing difficult. At least this is what most of us as humans do. We think there is some secret formula to investing. Maybe if we stare at enough charts or pay our brokers enough we will find the next super stock like Dell Computer(DELL) , Apple Computer(AAPL) or Walmart(WMT). The bold truth, is that their is no secret! If their was a secret it would be "buy low and sell high", now isn't that simple. Investing is all about keeping it simple. Most all of us, have the knowledge already. All you really need is a little common sense and some patience. I'm not saying everyone can be the next Warren Buffet, however one can expect to make a return as good or a little bit better than the averages. Most investors get into trouble over analysing the market, and then there are others who simply get frightened out of the market. So the next time you ponder on what stock or mutual fund to buy, think of KISS and I'm sure with some patience and some common sense you can pave the way to a brighter financial future.


  1. yeah, I think that is true. Sometimes the simplest factors make a stock rise or show you it is cheap or the company is doing well and pouring over every ratio and annual report doesn't always help. I've thought about the best times to buy say Apple like you mentioned or Dell. Of course buying a the IPO is nice buy about impossible to see the future success there. Interestingly, one of the best times to buy Apple over the past couple decades was when they were struggling in the early 90s and only sold computers. I think the stock was at $10-15 bucks then. See the thing is though fundamental analysis wouldn't have worked then bc it all said Apple sucked. It was the brand and management that worked.

  2. "struggling in the early 90s" and 2000s rather